Yes. As of May 2017, the program requires you to have a registered trademark for your product in order to apply.
In the US, that means you need to have registered your trademark with the United States Patent and Trademark Office (USPTO).
What is Trademark Registration on Amazon?
To be recognized by Amazon or be eligible for Amazon Brand Registry, any brand should have registered or pending image-based or active text-based trademark. A brand must have its own active registered trademark in every country.
What can (and can’t) Amazon Brand Registry do?
Before diving into the rest of this article, here’s a quick TL; DR of what the Amazon Brand Registry can and can’t do for you.
Amazon’s Brand Registry will:
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Give you, the brand owner, greater control over your listing content.
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Offer a separate, more efficient, internal team to help with fixing and escalating incorrect listing contributions and variations.
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Offer a dedicated internal team for submitting and escalating IP infringement claims.
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Provide a tool to monitor your brand on Amazon.
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Grant you access to Amazon A+ Content to improve the content display on product listings. (More on this below.)
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Increase visibility through alternative advertising routes and interactive media.
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What is Product Sourcing?
The process of securing quality products to sell on Amazon.
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Why Product Sourcing is necessary?
If sourcing is done right, it can leverage your profit margins and allow you to sell your product at a competitive price to stand out the competition.
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Does product sourcing impacts on the quality of product?
Answer is YES, product sourcing allows you to choose the best manufacturer and best raw material that ultimately turns into a best quality product.
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How can Emnate Media help you in sourcing the best product?
We carefully choose the manufacturers, team on the ground tests the raw material and the quality of the product before full scale manufacturing and negotiate with the supplier for the best prices to make sure you have that extra margin to boost your bottom line.
“I am much satisfied from the work that Emnate provided to me in a very short time of span! These guys know how to deal with Amazon related queries very well. Just throw your problem and the solution is right there!”
Justin Peter
Artzonic“I recommend Emnate due to their versatile branding techniques. I was worried due to my product photography was ripped off, but thanks to Emnate. They delivered the best, as per my requirement and this leads to me to get EBC content from them too! “
M.F
United StatesEcommerce consultancy is not everyone’s cup of tea! But Emnate know how it works! Yes, I am a happy customer, and I believe that these guys are very good in numbers. I would rate them a five stars for their accountability and their agility towards business.”
Zack Talbot
United States“Amazon advertisement became my worst nightmare. I might get under debts just because lack of knowledge in spending for advertisement – too much spending and no return! Finally, got to know about Emnate and BOOM, my PPC campaigns worked, finally. A big thumbs up guys! Keep up the good work”
Robert Garcia
United Kingdom“I appreciate the work they guys did for my Account Creation and Company formation. They are very good at it! Got legal identity for my business in a very short span of time! Cheers!”
Alexa Mason
Beauty StoreOur
Brand
